Nearly 50 small business owners, social media practitioners, and students from all walks of life streamed into the Boston Public Library’s former “newspaper room” on June 14 to listen to four authors talk about their books and ask questions about social media and the future of marketing.
Our invited authors were:
- Mike Proulx, director of social media at Hill Holiday and co-author of “Social TV“
- Kipp Bodnar, inbound marketing specialist at HubSpot and co-author of “The B2B Social Media Book“
- Leslie Poston, founder of Magnitude Media and author of “Social Media Metrics for Dummies“
- Robert McHale, founding attorney of R|McHale Law and author of “Navigating Social Media Legal Risks“
I kicked off the night, introducing the audience to the purpose of SMC Boston and, one by one, asking each of the authors to read brief excerpts from their books before moderating panel and audience in a well-rounded discussion.
Here is a Storify collection of quotables from the night:
Many thanks to the Boston Public Library for graciously hosting their room for us. It wouldn’t have been the same to have authors and book readings anywhere else.
Last week’s 5th anniversary event was a big success — thanks to everyone who participated in person and online! Here’s the video from the event:
Our panel of social business leaders explored the following themes:
1. Evolution of social media into social business
2. Examples of social businesses
3. Trends in social business
- Alistair Rennie, General Manager, Social Business, IBM (@alistair_rennie)
- Andrew Carusone, Director of Integrated Workforce Experience (IWE) and Community Governance, Lowe’s Home Improvement (@acaruson)
- Ric Fulop, Partner, North Bridge Venture Partners (@EntreCapitalist)
Some event photos were shared on Mass High Tech:
Ben Mezrich, the man behind “The Social Network” movie, joined the Social Media Club Boston on June 20th for a mixer hosted and sponsored by IBM Netezza. Ben shared insights and updates from his popular books, gave a preview of his upcoming book, and talked about the writing process. Ben signed books at the end of the program.
Here is some video of his presentation:
And some photos…
Have some of your own? Tag them smcboston! Here are some of the most recent photos tagged “smcboston”
Wednesday’s “April Tweetup: Being an Authentic Voice in Social Media,” hosted jointly by the Social Media Club Boston and the AMA Boston, featured a lively discussion between our moderator, Ja-Naé Duane; our panelists Mike Troiano, Mike Langford, Georgy Cohen and Luke Penney; and a very engaged audience. You can catch the video of most of the discussion below:
Yesterday’s panel was well-attended, well-covered and well-received. A special thank you to everyone who helped organize and execute this event, including organizer Ginger Lennon (@racepointgroup), sponsor Digital Influence Group (@diginfgrp) and fellow promoters Bob Collins (@robertcollins) and Joselin Mane (@bostontweetup).
The moderator was Scott Kiekbusch, who filled in at the last minute for Steven Brennan, SVP, technology, Digital Influence Group (@stevenbrennan). Scott (@adjustafresh) is the director of user experience at Digital Influence Group.
His panelists included:
- Janet Aronica, Community Manager, oneforty (@JanetAronica)
- Zach Hofer-Shall, Analyst, Forrester (@znh)
- Kathy O’Reilly, Director, Social Media Relations, Monster.com (@kathyoreilly)
- Ben Boardman, Marketwire & Sysomos (@benboardman5)
I’ll post video as soon as we get it, but in the meantime, here are some great roundups and blog posts inspired by the event:
- Round-up of Tools from #SMCBoston Panel by Janet Aronica
- Panel Roundup: Evaluating Social Technologies: From Chaos to Strategy by Jenny Mackintosh
- 20 social media tools worth checking out by Fee Naaijkens
- Time for a new attitude in IT by Tom Catalini
There were so many other great contributions. Any others you want to share?
UPDATE: Here are the two videos. The first covers the first 45 minutes or so, and the second the last 20-odd minutes. Thanks to DIG for the videos!
The DIG blog has some timecodes and other information for a little more detail.